How Weezie optimized a 7-figure ad spend and WOM referrals Weezie is a luxury towel brand known for its soft, high-quality bath linens that blend style with comfort in everyday bathroom essentials. Sales attributed to word-of-mouth 35% Advertising budget 7-figure Read customer story
How Tortuga took off with direct-from-consumer data from Fairing Tortuga Backpacks focuses on urban travelers and digital nomads, offering durable, functional travel backpacks ideal for city exploration and extended journeys. Under-reported affiliate sales. 58% Growth in affiliate sales YoY 74% Question Stream response rate 43% Read customer story
How Fairing Helped The Oodie Uncover a 13x Underspend on TikTok Advertising. This Australia-based global brand is cornering the market on light-hearted comfort. Here’s how they make customer listening part of their operating advantage. Sales attributed to TikTok 13% Underspend uncovered on TikTok 13x Very warm customers 65M Read customer story
How Füm revitalized its business with customer base insights from Fairing Füm’s business was in dire straits as the new marketing channels they tested produced promising results, but proved nearly impossible to attribute to the source influencer, creator, or channel Read customer story
ADOPTER Media Uses Post-Purchase Surveys in Fairing to Fix Fatal Flaws with Podcast Attribution How podcast advertising specialists ADOPTER Media leverage Fairing to add value and clarity to their clients’ podcast ad buys. Read customer story